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The 30L Armand de Brignac Midas

Armand de Brignac has released the largest bottle of luxury Champagne in existence: the stunning “Midas,” a massive 30-litre vessel equivalent to 40 regular-sized 750ml bottles and weighing 100 pounds. The bottle’s name, Midas, comes from King Midas, remembered in Greek mythology for the ability to turn whatever he touched to gold.

The first Midas bottle of Armand de Brignac was sold for $100,000 at the famous nightclub XS in Las Vegas’s Encore casino – part of Steve Wynn’s Wynn Hotels group. There, nationally recognized mixed martial arts and UFC heavyweight champion Cain Velasquez hosted his UFC 125 after-party joined by fighters Gilbert Melendez, Urijah Faber, Jake Shields, and UFC announcer Bruce Buffer. Two strongmen were needed to carry the bottle to the table of the anonymous high-roller who made the...

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