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Lewis Maddog Moody Brings it Home

The role will also give me the opportunity to get back into a club environment, something I’ve really missed


Bradford on Avon, UK. 10th Sept. Lewis Moody has agreed to take over as Director of Rugby at Bradford on Avon RFC, with immediate effect. Moody was involved with the club’s First XV last season, which saw them promoted to the Southern Counties league from Dorset & Wiltshire 1. He was forced to retire from professional rugby two years ago due to injury and became associated with the club when his son joined the Under Sixes two seasons ago. Moody is already an RFU qualified coach, and lives with his family in the town.

The appointment of Moody is a huge boost for community rugby in an area which boasts twelve clubs within a 20 minute drive of Aviva premiership team Bath, where he finished his playing career. At a time when football is suffering from a steady decline in grass roots numbers, Moody’s involvement brings community rugby into closer contact with the very top level of the game which can only be good for both amateur and professional. It is unusual for world-class players like Moody to get on board a community club in this way, with a view to taking it as far its potential will allow.

Lewis Moody said of his new role: “I’m really excited to be taking on the Director of Rugby role at my home town club of Bradford on Avon RFC. My affiliation with the club started two seasons ago when my son started in the U6s and I was hugely impressed with the set up. I then got involved with the first team last season and was massively encouraged by the commitment the lads showed and proved in winning their league. I truly hope my experience will benefit the whole club, the juniors as well as the seniors, both on and off the pitch. The role will also give me the opportunity to get back into a club environment, something I’ve really missed, and pass on the knowledge and values that the sport has given me to young, aspiring players. And I’m looking forward to working with Head Coach Dave George”.

Keith Dewar, Communications Director for the club, is clear about the nature of the opportunity created by Lewis’ arrival: “We feel incredibly proud and fortunate to have Lewis on board, and we are going to work hard as a club to justify his faith in us. Lewis’ arrival has created a positive pressure for the entire club to raise our game in everything we do and there is a renewed excitement and energy on the pitches and around the club house. From his first pre-season coaching session, and from his first coaches meeting, he has been instrumental in adding real value to our enterprise. On the one hand, he’s just a lovely, down-to-earth, normal guy. On the other hand, he has a commitment to achieving excellence in everything he does, demonstrates pure rugby values, and has an inspiring, effortless leadership style that could only come from someone who has operated at the top level for as long as he has.

About Lewis Moody
Lewis Moody MBE will go down in history as one of England’s finest and most charismatic players, after injury forced him to call time on his illustrious career. With two World Cup Finals, two Six Nations Championship Winners’ Medals, two Heineken Cup Winners’ Medals, and seven Premiership Winners’ Medals, the ex-England captain, Leicester and Bath stalwart is a true rugby legend, winning next to everything there is to win in the game he loves.

Lewis Moody

In 2014, Lewis Moody launched The Lewis Moody Foundation to help families affected by serious illness, offering days out and one-off experiences for children and their families as well as funding scientific research through The Brain Tumour Charity, aimed at saving young lives.

Brain Tumour Charity

About Bradford on Avon RFC
Bradford on Avon Rugby Football Club is an RFU accredited community club in Wiltshire, England. Founded in 1982 in a local pub, nine years ago the club moved to its new clubhouse and 32 acre site with the financial support of Sport England. With around 350 players across all age groups, and 45 RFU qualified coaches, the club punches above its weight in the number of county players it produces compared to neighbouring clubs. With members growing year on year, and both First and Second Teams winning promotion last season, the club is in good health. Renowned for its inclusive culture, the club plays a prominent part in the local community. Bradford on Avon is a small market town with a population of around 9,000 people, east of Bath.


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