Did you know that fashion events are more likely to open on the weekend in LA, the end of the week in London, and during the week in New York? That London has the most diverse selection of fashion events, while New York has almost twice as many sample sales? Or that London's men are far more engaged in the fashion events scene than New York and particularly LA?
A new insights report from fashion events platform Chicmi.com breaks down these and many more data points into a dossier of the fashion events industry, covering everything from fashion cultural events and exhibitions, through to shopping events and sample sales, trade and industry events and bridal events. The goal is to help brands make the right decisions when they're planning their events in each city, as Chicmi co-founder Jamie Brown explains:
"The fashion scene in each of the cities is dramatically different, and all...