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In our increasingly globalised world, small businesses need an operational communications network to span the geographically spread regions of the company. But the business applications required to achieve this are an costly proposal in our ongoing economic climate. This is making it progressively challenging for smaller businesses to contend with large corporations who hold seemingly infinite budgets. But we are now seeing the emergence of multi-tenanted business applications based upon a price-per-user model, or in other words, the Public Cloud. This is allowing youthful organisations to enjoy enterprise level services, security and products, at a fraction of the price.

Now is the time to begin “Thinking Big” – and utilising communications to get there. With Cloud Computing, instead of running Desktops, Applications, Exchange or Voice through physical in-house servers, they are hosted on...

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