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Introducing The Future Of Laser Hair Removal At Home

Removing unwanted body hair at home can feel like an uphill battle and a never-ending chore.

Now there’s TRIA (£695): the first clinically-proven cordless medical grade laser hair removal device for at-home use — and the first with a patented medical-grade technology designed to give TRIA the efficacy of a Class 4 laser with the eye-safety of a Class 1 laser.

Harnessing decades of science and design innovation, TRIA can be used on all areas of the body, except around the eyes. The most popular treatment areas include the bikini, legs, underarms, backs and stomachs.

TRIA is ideal for people who have never had laser hair removal as well as people who have had in-office laser hair removal and want a device for touch-ups. Best of all, TRIA can be used in the privacy of your home. Each device includes a detailed, easy-to-follow 15-minute instructional video and complete Instructions for Use booklet.

SCIENCE:

Laser hair removal is based on the principle of selective photothermolysis: diode laser energy is absorbed by the dark pigment in the hair follicle; the light energy transforms into thermal energy, causing the hair to fall out within a couple of days. Because hair grows at three different stages, repeat treatments are needed to target the hair follicles at the ideal stage. Since the diode laser selectively targets only dark pigment, TRIA is safe and effective for people with light to dark brown/black hair and lighter shades of skin.

SAFETY:

A skin chart on the TRIA box will help determine if you have the right skin tone to use TRIA. TRIA also has three contact sensors to safeguard against misuse. The light pulse will emit only if all three contact sensors are in contact with the skin. If the device is moved or lifted from the skin during treatment, TRIA will not emit a pulse of light. Instead, TRIA will signal that the area needs to be re-treated with a short buzzing sound.

PERFORMANCE:

TRIA has three levels of intensity, which can be tailored to skin sensitivity. When applied to the skin, the device emits a short pulse of light, targeting multiple hair follicles in second-long intervals. When it’s time to move to the next treatment area, the device emits a short “end” beep. Treatment time depends on the size of the area being treated.

BENEFITS & RESULTS:

TRIA should be used every two to four weeks until desired results are achieved. After the first treatment, it takes about two weeks to see visible results. In clinical studies, 90% of patients noted any hair that did grow back was lighter and finer. TRIA’s compact size allows for easy handling during treatments and compact storage when not in use.

Available in the UK from 8th May 2007, for stockists contact: 0845 555 2121

www.tria.co.uk

For press information contact Caroline or Lynne @ Flipside Pr 0207 631 5180 or email firstname@flipsidepr.co.uk

TRIA has been developed in the US SpectraGenics, Inc., the leader in light-based therapeutic beauty devices, gives men and women the freedom to incorporate clinically-proven aesthetic technologies into their personal care regimen. In 1993 a team of American dermatologists and engineers, led by Robert Grove, Ph.D., and James Holtz, Ph.D., developed the first diode laser for hair removal utilized by physicians in their medical practices. The laser they developed, called the Light Sheer™, has become the gold standard for laser hair removal among physicians. In 2003, these individuals founded SpectraGenics, Inc. and assembled an internationally renowned team of experts in the field of aesthetic laser technologies to begin the development of its flagship TRIA device.