Skip nav

Men flock to online dating as World Cup dreams are dashed

Registrations to booms 32 minutes after final whistle

London, 30th June 2010 – Registrations from single men to online dating site have boomed since England bowed out of the World Cup on Sunday. Traffic to the site was up over 134% compared to the previous Sunday and up over 187% this week, as men seek to find their summer entertainment elsewhere.

Most men seemingly wasted very little time in mourning England’s defeat, as traffic reports show that the peak registration time was just 32 minutes after the final whistle was blown. The trend has shown no sign in abating this week with thousands more men than usual joining the site as they switch off their TV sets and go online.

Katie Mowe from commented ‘We were genuinely stunned to see how many men registered on the site straight after the game - perhaps they were spurred on...

Read full release