Industry leaders in online small business news and international
press release distribution have formed a US-UK strategic alliance that will bring clients increased value and company exposure.
LIVEpresswire, a leading press release distributor in the UK, and BlueprintX, the leading online news source for small businesses in the US, have formed a strategic business alliance to co-market their services and leverage business development activities in both countries.
the new alliance, LIVEpresswire and BlueprintX will jointly market products and services to their mutual customers, thereby delivering a broader and more definitive offering to small business owners and high-level executives.
LIVEpresswire’s Ross Clarke believes the linkup with BlueprintX will be a great attraction to their existing client base as well as to businesses that will in future be looking for cross-Atlantic exposure.
“Already our UK reach is comprehensive,” he said. “Now we have increased our footprint and can offer clients the considerable added value of BlueprintX services – still at the fairest cost around. This strategic alliance is the first step in a strategy that we expect to lead to global coverage in the coming months and throughout 2002.”
"Our firm is well aware of the impact it will have relating to the small business arena,” said Allan Mooney, CEO of BlueprintX. “Our goal is not simply to become the biggest online resource, but rather the most respected online resource.
"LIVEpresswire has a reputation for rapid implementation of effective online release distribution to news channels that are invaluable to clients, and we are more than pleased to partner with them."
LIVEpresswire offers businesses large and small the opportunity of distributing essential news and information to thousands of carefully targeted online and offline media across more than 30 news categories.
BlueprintX is a rapidly growing online small business resource newsletter, dedicated to providing crucial business information to its subscribers, free of charge. Headquartered in Minneapolis, Minnesota, the focus of the company is to create and maintain a healthy atmosphere in which small business owners can exchange ideas, while growing their respective business.
Based in London, LIVEpresswire is a news service that works from a database of thousands of publications both offline and online. This database provides a truly comprehensive referencing tool from which to draw up a specially tailored list allowing LIVEpresswire to send a news story to all the most appropriate leading publications in a specified field; and to the most appropriate writers in those fields.
LIVEpresswire distributes news to media across more than 30 news categories, at a cost that is far more realistic than similar competitors, at the same time informing clients of precisely where their releases were sent.
Staff at LIVEpresswire boast unparalleled experience in journalism having worked in the media in all its formats including print, broadcast, trade and new media, as well as in-house and consultancy public relations, in the UK and Continental Europe, the Middle East, Africa, Asia and Australasia, and North America.
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