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Simon Whale with Lucid founders

Lucid Communication joins forces with Luther Pendragon

Luther Pendragon, one of the UK's leading independent communications consultancies, today announced that it had purchased Lucid Communication ( a successful and well-established public relations firm with strong credentials in the financial and professional services sectors.

The deal will see Lucid's two principals, Caroline Wagstaff and Ruth Starling, become directors and shareholders in the newly enlarged business. Caroline and Ruth founded Lucid in 2005, following high profile careers in-house. Caroline is a former Director of Communications at Lloyd’s of London while Ruth was Head of Communications for the EMEIA region at Andersen.

Together with their team, Caroline and Ruth have grown Lucid into a...

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