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Data mining is moving into the mainstream as organizations increasingly recognize the value that predictive analytics brings to their business. While conventional business intelligence (BI) turns volumes of data into useful knowledge, predictive analytics further elevates the value of data and turns it into critical drivers for reliable automated decisioning. With increasing volumes of data and shrinking decision windows, deploying predicative models, integrating them into business flows, and scoring the data in real-time is the new challenge (and last barrier) to unleashing the ultimate value of data mining and realizing a measureable ROI.

Turning information into action through automated decisioning, intelligent enterprises are adopting new ways of working; extending their current capabilities and focusing on issues that matter. Unimaginable just a few years ago, management is real-time and event-driven requiring unprecedented levels of automated decisions,...

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