Concerned about fraud, consumers want immediate notification of account irregularities and card issuers to embrace quicker forms of communication such as SMS, email
Reading, UK – February 3, 2011 – An in-person survey of 400 bank account holders in London and New York has found that consumers are eager for card issuers and financial institutions to increase the speed, and types of channels used for communications in the event of account irregularities.
The survey conducted by Adeptra, a leader in auto-resolution technology, found that consumers want banks to quickly identify any indications of potentially fraudulent activity. Many said they expected instantaneous contact, and the majority said they would want to be contacted within an hour.
While both American and British consumers said they wanted...