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Brady UK debuts new BMP41 label printer- New durable, portable printer gives datacomm and electrical users easy-to-use label maker

Banbury, Oxon; 1st October 2013: Brady announces its newest handheld label printer, the BMP™41. The new portable printer is exceptionally easy-to-use and can print durable die-cut or continuous labels up to 25.4 mm wide for a variety of datacomm and electrical applications.

“Offering a die-cut, portable printer to users provides a far wider selection of label types and a much more efficient process,” says Hilde De Swerdt, Demand Creation Director EMEA at Brady Corporation. “Between the full range of die-cut labels, ultra-rugged construction and the low price-point, this printer offers the ultimate tool in the toolbox for users who are ready to step into a die-cut labelling solution.”

The BMP™41 printer is extremely rugged and has been drop tested to withstand up to a 1.8 metre drop, among other harsh environments. It also features industrial bumpers with a grab-and-go grip for easy handheld transportation. In addition to fitting in one hand, the BMP™41 label printer has a nickel-metal hydride (NIMH) rechargeable battery for long-lasting power supply, making it easy to take anywhere for on-the-job labelling.

The BMP™41 printer features smart-cell technology for simple user set-up and all-in-one drop-in cartridge loading with already-matched ribbon for fast and easy supply changeovers. It can also print up to 250 labels per day at a print speed of 33 mm per second.

With a large graphical LCD display with backlight and QWERTY style keypad, the BMP™41 printer lets users see exactly what they are printing. Multiple built-in-wizard applications and graphics are also included to help users create and print labels quickly.

Compatible with up to 10 different industry specified materials, the BMP™41 label printer is ideal for applications, such as wire marking, sleeving, panel labelling, terminal block, patch panel, general identification and more.

“The BMP™41 label printer allows users to have the materials and label types they need to label their project more efficiently, with fewer errors,” says Nicole Nelson, global product manager for portable systems. “Whether our customer is facing their jobs for the day or a one-off task, we want our users to have a tool that allows them to print it once and get it done.”

Please visit www.bradyeurope.com/bmp41 for more information on the new printer, including a short instructional video

Photo Caption: The new BMP41 label printer from Brady: http://www.republicapr.co.uk/brady/images/bmp41-application-...

About Brady Corporation:

Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect premises, products and people. Brady’s products help customers increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software and precision die-cut materials. Founded in 1914, the company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, education, medical and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin, and as of July 31, 2013 employed approximately 7400 people in its worldwide businesses. Brady stock trades on the New York Stock Exchange under the symbol BRC. More information is available on the internet at www.bradycorp.com.

For further press info about Brady in the UK please contact Amanda Campbell at Republica PR. amanda@republicapr.co.uk Tel: 01883 714430 Mob: 0781 5544721