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Sharp Aquos P70 Series: the PAL success story continues…

Sharp Electronics (UK) Ltd has today announced the addition of three new models to its P-Series range of LCD TVs, which have been specifically optimised for the UK PAL broadcast signal.

Following in the footsteps of the award-winning Aquos P50 Series, and incorporating Sharp’s unique PAL Perfect Picture (PPP) technology, the Aquos LC-26P70E, LC-32P70E and LC-37P70E (26”, 32” and 37” respectively) are able to reproduce the UK PAL broadcast signal perfectly, with their 960 x 540 panel resolution providing a stunning, ultra-low noise picture every time.

Key features:

- Built-in Freeview Digital Terrestrial Tuner (DVB-T)
- PPP (PAL Perfect Picture) Technology
- Displays 1080i and 720p HD signals (HD Compatible)
- Advanced Super View and Black TFT LCD panel
- HDMI Digital Interface
- DCE (Dynamic Contrast Enhancement)
- Clear Voice Function
- Auto Volume Control
- PC Input (Analogue RGB)

Full specifications and images are available online at:

In addition to their suitability for the PAL signal, the P70 Series models are future-proofed for forthcoming High Definition (HDTV) broadcasts, featuring an HDMI interface with HDCP copy protection. HD performance is impressive, with a straightforward half or three quarter downscale conversion from 1080i or 720p signal to 540 lines.

Each model also incorporates an integral DVB-T tuner for receiving Freeview channels.

The Aquos LC-26P70E, LC-32P70E and LC-37P70E offer inputs for connection to a wide variety of sources: 2 x Scart, AV/S-Video In, Audio Out, HDMI In, CI Slot (Top Up TV) and PC In. An adaptor cable for a VGA component input is also included. Moreover, they can be controlled from a PC via the RS-232C interface or used as a monitor via the analogue PC input (RGB analogue).

The P70 Series panels incorporate Sharp’s unique Advanced Super View (ASV) technology to enhance picture quality further, with brightness at 450cd/m2. A viewing angle of 170 degrees, both horizontally and vertically, ensures a perfect picture on screen – wherever the viewer is sitting. In addition, Advanced Optical Picture Control (OPC) automatically adjusts the brightness of the picture to take account of the ambient light in the room.

Sharp’s new models are also kinder to the environment, thanks to their low energy usage. The Aquos LC-26P70E, LC-32P70E and LC-37P70E have been awarded the Energy Saving Trust’s ‘energy saving recommended endorsement’ for their low energy consumption and contribution to reducing carbon dioxide emissions (CO2). Sharp is one of the first LCD TV manufacturers to receive this certification in the UK, and the Company’s accredited models are now listed on the Energy Saving Trust’s web site at:, which signposts consumers to the most energy efficient products on the market.

Finally, viewers are assured great sound thanks to 2 x 10W and surround sound. Functions such as Clear Voice and Auto Volume Control (AVC) help to refine the sound quality, so that voices sound even clearer and any increase in volume, for example during advertisements, is reduced to the level of the programme being watched.

Retail Availability:

The Sharp Aquos P70 Series will be available in the UK from electrical retailers from April 2006.


For further information or products for review, please contact:

Jenny Hodge
Communications/PR Manager
Sharp Electronics (UK) Ltd
Tel: 020 8734 2134

Contact details for publication:

UK customer enquiries: 0800 262958
Web site:

About Sharp Corporation

Founded in 1912, Sharp Electronics is a leading developer and manufacturer of electronic equipment, appliances and components for the consumer and business markets, with a key focus on LCD TVs, solar systems and copier/printer solutions. It can claim one of the widest portfolios of business and lifestyle products under a single brand name in the world. The Corporation employs 47,750 people, of which nearly half are employed outside Japan. It operates in 30 countries and its products are distributed to 164 countries worldwide. As of March 2005, annual turnover is in excess of Yen 2,500 billion.

Sharp has long been a pioneer in the development of Liquid Crystal Display technologies, since the conception of the LCD calculator in the early 1970s. This commitment has helped Sharp become the world’s number one LCD TV manufacturer, with an impressive range including 20” to 65” widescreen models. Considerable ongoing investment in LCD production resulted in the opening of the world’s first 6th generation LCD plant at Kameyama, Japan, in January 2004, which has now been named a ‘Super-Green Factory’, thanks to its high environmental performance. This will be joined by the world’s first 8th generation facility in October 2006, allowing Sharp to develop the market for 40”-plus LCD TVs, and again reinforcing the Company’s market leading position in the flat-screen TV market.

Sharp supports the development of environmentally-friendly products and is listed on the FTSE4Good Global Index. It has recently been awarded the Energy Saving Trust’s ‘energy saving recommended endorsement’ certificate for a number of its new LCD TV products in the UK.

About Sharp Electronics (UK) Ltd

Sharp Electronics has been researching and producing in the UK for more than 30 years. The Company’s manufacturing base, located in Wrexham, and the Research & Development function – Sharp Laboratories of Europe (SLE) – based in Oxford, support and develop new products and technologies under Sharp’s ‘one-of-a-kind’ business philosophy.

The Wrexham operation produces microwave ovens and photovoltaic solar panels for the UK and European markets. Sharp has more than 45 years’ experience in manufacturing solar PV cells, a reputation for leading the industry in innovation and has been the worlds’ number one solar manufacturer since 2001. Whether on satellites, public or residential buildings – over a quarter of solar modules installed worldwide are manufactured by Sharp. Ongoing research into optoelectronics, information technology and LCDs is undertaken at SLE in Oxford, which was formed in 1990.

With its UK head office based at Stockley Park, near Heathrow, West London, Sharp Electronics (UK) Ltd employs approximately 220 people within its Consumer Electronics and Business Product Divisions. Annual UK turnover in 2004/5 was £182m.

© 2006, Sharp Electronics (UK) Ltd. E&OE.