THE SOLUTION? CHANNEL THE “PLEASURE ACTIVISM”1 OF CHARITY RETAIL TO REVIVE OUR AILING HIGH STREETS
LONDON – A new report, “The Devil is in the Retail: Generation Dread - why modern-day fashion choices are so fraught”, published by FARA Charity Shops, concludes that British youth are in flux over shopping culture: craving self-expression and still addicted to the thrill of uninhibited consumerism on one hand, while simultaneously crippled with climate change anxiety and worry that their habits are toxic and unsustainable, due to waste, resource depletion and unethical trading practices, on the other. In light of this trend, the Charity Retail sector can play a vital role in helping the future consumer make planet-positive choices by providing “joyful” shopping experiences and stimulating a long-awaited revival of the high street.
Charity Retail has never been more relevant, particularly in the ongoing cost-of-living crisis. The new report...
