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Green Deal misses a trick?

As the Government’s Green Deal launches today, is it missing a trick by ignoring what accounts for 20 per cent of our home energy usage? Electricals! Installing double-glazing could cost as much as 6,500 GBP and save you 165 GBP per year, compared to replacing an old chest freezer for 300 GBP and switching off electricals from standby, saving you as much as 186 GBP per year. No need for a Green Deal loan!

Ross Lammas from the energy saving website Sust-it, said, “It’s crazy that you can borrow funds from the Green Deal, (paid back against future inflated electricity bills) to insulate your loft, replace your boiler or fit double-glazing, but still run an energy guzzling 25 year old chest freezer, which could cost as much as you’d save by fitting double-glazing. Why hasn’t some mechanism been found to scrap inefficient appliances in the Green Deal? And why aren’t appliances included in the energy assessment process?”

Of course, insulating our inefficient housing stock has to be a priority and will deliver CO2 savings. However, even when you give away insulation, take up is low, as the energy companies’ lack of progress on CERT has shown. Energy efficiency and energy conservation messages mustn’t be lost. Electrical appliances and the behaviour associated with energy usage are part of the whole picture.

The environmental think-tank the Green Alliance has called for a national communications strategy on energy use. A carefully crafted, well-branded strategy is needed – one that balances the messages of climate change and saving money - without frightening small children or preaching that ‘the end of the world is nigh’. The UK has a wealth of research on energy usage and how behaviours need to change; - It’s time to join it altogether and get real with the Green Deal.


What is the Green Deal?

The Green Deal financial mechanism eliminates the need to pay upfront for energy efficiency measures, these are then funded through energy bills at an interest rate of 7.5%.

Household energy usage breakdown

DECC Energy consumption in the UK 2012 (Factsheet)

Standby savings

‘Powering the Nation’ published June 2012; study of household electricity usage, (commissioned by Defra, DECC and Energy Saving Trust at a cost of 850,000 GBP) Showed savings of up to 86 GBP per year could be made by simply by turning off electricals when they are not in use.

Double-glazing costs and savings

Installation costs Direct-Gov website (2011)

Savings EST

Cost of running an old fridge

See Time to Change. The Association of Manufacturers of Domestic Appliances for details of the 30-year-old fridge.

Energy usage – changes in behaviour

‘Neither sermons nor silence’ the case for national communications on energy use
By Rebekah Phillips and Faye Scott for the Green Alliance.
May 2012

CERT – Carbon Emissions Reduction Target. A legal obligation, requiring all domestic energy suppliers with a customer base in excess of 250,000 customers to make savings in the amount of CO2 emitted by householders. Suppliers meet this target by promoting the uptake of low carbon energy solutions to household energy consumers, thereby assisting them to reduce the carbon footprint of their homes.

About Sust-it

Sust-it’s energy efficiency website ranks electricals by their energy usage and CO2 emissions. It does this through its unique calculations of average usage, combined with carefully researched energy usage data published by manufacturers. The site is constantly updated and contains a wide range of products from TVs to chest freezers.

You can compare electricity tariffs and calculate your CO2 emissions at the same time. The electricity unit rates used to calculate the costs per hour/cycle/year are based on the BIS (Department for Business Innovation & skills) Quarterly Energy Prices. CO2 Calculations taken from National Energy Foundation.

The Sust-it website has been conceived and developed by TurnRound New Media, after it’s proprietor Ross Lammas, became increasingly frustrated by the difficulty in finding the data on the energy consumption of products, whilst he was building an environmentally sustainable office and home. The site is independent from any manufacturers, retailers or energy companies. And does not receive any funding from any Government agencies, trusts or independent charities.

For further information please contact:

Ross Lammas
Founder Sust-it
Tel. 01242 808071