Ethos Partners LLP, one of Europe’s most active lower-mid market private equity investors, is pleased to announce its investment in Strata Creative Holdings Ltd, one of the UK’s leading brand experience and events agencies. The investment was made alongside new debt facilities and an equity investment from Beechbrook Capital LLP (“Beechbrook”) to accelerate its buy-and-build strategy.
Strata was formed in 2018 through the merger of two agencies, led by CEO Simon Hambley and Client Services Director Cole Mulkerrins. The two founders are both 30-year industry veterans with deep sector experience in branding and events. The vision for Strata is to build a vertically integrated global brand experience operator, with the ability to deliver a full suite of live, virtual, and hybrid events, content and digital solutions, to both consumer and corporate markets.
Since launch, Strata has begun to acquire other businesses with complementary and additive service...