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FTSE 100's Babcock appoints first digital agency for education division

Better Governor digital service

It’s an important time in our business. With the support of Velo, we have launched a unique digital service, Better Governor

Digital marketing communications agency Velo have been appointed the preferred digital marketing agency for Babcock Education, the UK’s largest education improvement and support service provider, and a division of Babcock International, the FTSE 100 British company. It is the first time that Babcock Education has appointed a digital agency to lead on a number of marketing and product development projects.

Better Governor ( is the first time that Babcock Education has delivered an online support service direct to individual Governors across England showing an important strategic development for the largest education support services operation in the country. The service is designed to help school governors make the right decisions for the best outcomes for both the children and the school.

Amanda Peck, Head of Commercial Services, said: “It’s an important time in our business. With the support of Velo, we have launched a unique digital service, Better Governor for the education sector. We are now more able to support school governors and head teachers nationwide, as they look to improve educational standards for children and young people in their care.

“We needed a full-service digital agency with proven expertise of working within a complex business such as ours, to support us from visioning through development to implementation. Velo have provided a great service, delivering not only to the brief, but at times, way beyond that. We’ve valued their expertise, skills and knowledge.”

A key supplier to Babcock’s education business, Velo is charged with leading on creative, messaging, technical development as well as digital content development and video production.

“It’s a wide ranging brief, from strategic planning through to content creation and tactical communications activity and is testament to the talent we have in the agency,” explained Paul Crabtree, Velo’s Managing Director.

“To be recognised by this FTSE 100 business, and appointed to work on projects that deliver so much good for children and young people, is very gratifying in many ways.”


About Velo

Velo are a London based digital communications agency who specialise in telling complicated stories online. We create beautiful, easy to use content and eCommerce web sites that feature our original photography, powerful editorial and engaging video. We get the right people to visit them using search, social, display and eCRM.

DMA Members and a RAR “Recommended Agency”, Velo clients including Babcock, Cisco, easyJet, Baylis & Harding and Universal Music.

Contact Details

Paul Crabtree, Director
+44 (0)208 144 1574

Velo Website