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The Rise of the Virtual Desktop Leads To Actual Virtual

Fraser Norman (L) & Simon Greer (R)

With this rise of the virtual desktop phenomenon, we required a boutique distributor

Liquidware Labs Signs UK Desktop Virtualisation Distributor

London, May 21st 2015 – Liquidware Labs today announced it has partnered with UK specialist desktop virtualisation distributor, Actual Virtual.

“As virtual desktops become more prevalent across SMB and the Enterprise, more niche resellers are becoming interested in offering these solutions to their customers,” commented Fraser Norman, head of UK operations, Liquidware Labs. “With this rise of the virtual desktop phenomenon, we required a boutique distributor, to complement our current channel, and expand our products into this reseller base. Therefore, we are delighted to welcome Actual Virtual as a Liquidware Labs distributor.”

Only recently (11th May) Gartner published a report entitled “Solution Path for Deploying VDI” (G00276801), that highlighted the need for a 4-step approach for any company looking at VDI; Plan, Evaluate, Design and Implement. Simon Greer, Managing Director, Actual Virtual concurred, “Including Liquidware Labs’ solutions in our portfolio will enable us to provide this imperative 4-step approach for our resellers and their customers. The planning and evaluation reporting from Stratusphere FIT provides our resellers the tools to create the right design for their customers and, with ProfileUnity enabling a seamless migration, ensures a successful VDI implementation. We are very excited to be able to offer Liquidware Labs’ comprehensive solutions to our resellers.”
The advantages a boutique distributor brings to both Liquidware Labs and resellers alike include being able to transact with smaller resellers that, perhaps, larger broadline distributors wouldn’t even consider to provide a credit line to. Actual Virtual, with their focus on desktop virtualisation, will provide new resellers to Liquidware Labs with the advantages of specialist knowledge and services, as well as higher margins.

About Liquidware Labs

Liquidware Labs™ provides industry leading platform-agnostic desktop solutions for hybrid Windows desktop environments including Citrix® XenApp/XenDesktop, VMware Horizon View®, and physical Microsoft® Windows PCs. Stratusphere™ FIT and Stratusphere™ UX products deliver visibility into desktop environments and support assessment, design, monitoring and diagnostics (Health Checks). ProfileUnity provides just in time delivery of User Profiles, application and user rights management and context-aware policies. ProfileUnity’s FlexApp feature delivers advanced Application Layering. Flex-IO supports IOPS acceleration in virtual desktop environments. The solutions are available in an extremely cost-effectively priced bundle called Liquidware Labs Essentials. Liquidware Labs products are Citrix Ready, VMware-certified, and are available through a global network of partners. Visit for further information.

About Actual Virtual

Actual Virtual is a specialist distributor of desktop virtualisation products and solutions. By combining industry-leading technical expertise with an innovative and disruptive product line-up, Actual Virtual has quickly established themselves as the UK's premier source for desktop and application delivery technologies. Visit for further information.

Media Contact:
Jane Rimmer, hiviz-marketing||+44 7710 633488