PRESS RELEASE 28 October 2014, For Immediate Release
MY RELATIONSHIP WITH FOOD, A 100 RECIPE COOKBOOK FEATURING A CHEF’S JOURNEY TO HEALTHY EATING, IS RELEASED COINCIDING WITH GOVERNMENT REPORT SHOWING UK BODY IMAGE AT ALL TIME LOW
A timely new cookbook, My Relationship with Food, gives an insight into how one woman, a Le Cordon Bleu chef, has overcome personal challenges around body image and eating, and how she’s been able to successfully manage this relationship with food.
With 100 gluten free recipes that don’t contain refined sugar or an overload of carbohydrates, Chef Lisa Roukin, demonstrates that this well-documented style of eating really works. Her recipes use ingredients that are easily sourced and are both wholesome and nutritious.
This month, The Government Equalities Office Body Confidence Report, revealed that as a nation our self-image is at an all time low. Surprisingly, this lack of self-confidence is not just prevalent in young women but is increasingly widespread amongst men and women of all ages.
•UK perceptions of body image are at an all time low
•More than 1 in 3 women and more than 1 in 4 men are now dissatisfied with their body image
•37% of women and 26% of men have body confidence issues according to a government report published this month
•Eating disorders were this month reported as commonly presenting in girls as young as 8 to 12
Le Cordon Bleu chef, Lisa Roukin is today a photogenic professional chef and educator, passionate about healthy eating – but she wasn’t always that way. As an overweight child, Lisa was subject to taunts. Deciding to change her body, led to an eating disorder. Today, after knowledge gleaned both at chef school and through her cooking classes with students, Lisa has a healthy attitude to food and eating.
Lisa is not alone: only 63% of women are satisfied with their appearance compared with 74% of men. Evidence shows that popular culture places burdens on people’s wellbeing and self esteem, often resulting in low confidence and self-consciousness. This can contribute to lowered aspirations and psychological wellbeing and heightened vulnerability to risky behaviours. Boys and men are affected as well as girls and women, but there is a particularly marked impact on women’s choices and life chances .
Says Lisa “Over the last few years, I can honestly say that My Relationship with Food is now where it should be. These changes didn’t happen overnight, it took time – but I got there and you can too. The food we eat has a huge impact on how we feel, both mentally and physically.”
Lisa’s debut cookbook, “My Relationship with Food”, available at the end of November, shows how it’s possible fight and win the battle to take charge of our relationships with food and positively thrive – using a combination of mindfulness and considered choices – this cookbook shows how eating healthy, nourishing foods doesn’t need to be restrictive - indeed, the opposite is true - we can eat delicious meals and snacks that not only taste wonderful but also benefit us in every way.
Says Lisa: “The key to a balanced and happy life is about successfully managing relationships - with friends, family, the way we view life, the situations with come across and yes, even with our food. We have choices in every moment of our lives and some of us may view our eating habits, our thinking around food and our diets as either negative or positive influences on our sense of self and our well-being. “
Notes To Editors
About the Author
Lisa Roukin, 37, better known as Cook With Lisa, has been cooking, teaching and demonstrating healthy, contemporary, gluten free cooking to London’s young professionals, families and children since 2008.
Her career in the catering trade has included: White Star Line Ltd, during Marco Pierre White’s ownership, The Ivy and Le Caprice, and has a qualification from Le Cordon Bleu. Lisa was a finalist on “The F Word” in 2008.
Lisa currently provides Ocado's gluten free recipes and a number of their children’s recipes, and has been working in partnership with Ocado on My Relationship with Food. Lisa has consolidated her unique style of homely, health conscious and supremely flavoursome cooking into a 100 recipe hardback book.
All of Lisa’s recipes are gluten free, many are dairy free, and all are low in refined sugars.
About the Book
My Relationship with Food is a 232 page hardback recipe book: in part biographical, but nevertheless a cookbook, with 100 new and easy to follow recipes that can be adapted for use in any household. Every page of this sleekly designed book demonstrates a love of simple yet nutritious, healthy eating, combining seasonal tastes and flavours, all developed by Lisa. The added benefit is that of showing the reader how to sustain a healthy relationship with food.
My Relationship with Food tells Lisa’s story. Recipes are organised by season, and further, by meal: breakfast, lunch, soups and sides, dinner and treats giving the reader a selection of delicious and balanced healthy eating options.
Self-published, available from My Relationship With Food for pre-order from 28th October 2014, RRP £25.00 (pre-order price £22.00)
My Relationship with Food is endorsed by Tony Adams MBE. Former Arsenal captain and England international, Tony now runs Sporting Chance Clinic, where sports people receive counselling for destructive behaviour patterns that exist in the world of competitive sport, including eating disorders.
Images available for download at My Relationship With Food Press Centre
Interviews and recipes available for publication on request from firstname.lastname@example.org or 07976 426 732 or 07956 437 404
i. Definition of body confidence according to Body Confidence Campaign Progress Report October 2014:
We use the term body confidence to describe the extent of an individual’s positive regard for their body, their integrated sense of body and self, and the extent to which their personal value is tied up with their physical appearance. Someone with low body confidence is likely to be dissatisfied with the way they look, overestimate the importance and value of matching current cultural beauty ideals, and spending excessive time and energy being self-conscious and invested in their appearance.
There is widespread agreement that low body confidence is a significant social and public health problem in the UK and throughout much of the rest of the world. It is hard to miss the extent of our culture’s fascination with personal appearance: our mass media delivers a daily clusterbomb of images and messages about what we should look like. There is of course nothing wrong with having ideals of beauty – every society has. It is part of the human condition to admire beauty and to have beauty idols who set a standard that most of us fall far short of.
What is different about how we live now is that beauty ideals have become very narrowly defined and the sheer volume of idealised images, the impossibility of escaping them, their digitally enhanced manufactured nature, and the message that all women can and should aspire to look like them. Celebrity culture simultaneously lauds famous, beautiful women, and devotes itself to obsessing over and dissecting their flaws. The perceptual gap between celebrities and ‘civilians’ has narrowed, as popular culture encourages young people to aspire to ‘live the dream’ for themselves.
ii. 63% of women are satisfied with their appearance compared with 74% - of men – Government Equalities Office Body Confidence Report, findings from the British Social Attitudes Survey, published October 2014
iii. Researchers, from the University of Montreal in Canada and the CHU Sainte-Justine children's hospital, presented their findings this week at the Eating Disorders Association of Canada conference in Vancouver this month according to Medical News Today
iv. Government Equalities Office
PRESS RELEASE 28 October 2014, For Immediate Release