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DigitalMR & MRB Hellas

London November 11th 2014: MRB Hellas, one of the leading market research agencies in Greece is moving towards the next generation of market insights. After careful evaluation, MRB Hellas has decided to become exclusive partner of DigitalMR providing 'listening247' and 'communities247' in Greece.

'listening247' is a DigitalMR platform that monitors social media and other public websites , that has been developed over the last 3 years to respond to the digital explosion and address the problem of multilingual sentiment accuracy. 'listening247' consistently reaches a sentiment accuracy of over 85% regardless of the language and the product category or subject, an indisputable competitive advantage & unique characteristic globally and more specifically for the...

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