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How the Homes of the Super-Rich Boost the UK Economy

Image courtesy of Greycoat Lumleys

affluent families make a contribution to the economy that is too often ignored. These families offer stable employment where career paths are varied

Whilst it might be easy to envy the ultra-rich, they contribute more to the UK economy than might be perceived. Greycoat Lumleys, a London-based international recruitment agency
specialising in staffing for private households and estates, has reported a huge upsurge in the number of jobs being offered within private households.

The Sunday Times’ Rich List recently celebrated its 30th anniversary. Interestingly, the backgrounds of individuals now peaking the charts has changed dramatically. Robert Watts, the name behind the survey, states, ‘In 1989, our inaugural guide to wealth was dominated by the landed gentry. Three decades on and it’s the self-made at the top of the tree’*.

A high-net worth family will typically employ four to five members of staff (including a housekeeper, one or two nannies, depending on the number of children), whilst an ultra-high-net worth Individual’s household could employ up to 30 members of staff.

Of course, every household and family is unique and these are general statistics based on a very broad spectrum. What is clear however, is the high level of employment which these households offer. Although based in the family home rather than an office block, the professional principles and work ethos are similar, with the added dimension that confidentiality and discretion are qualities that remain supreme.

Debbie Salter, Managing Director of Greycoat Lumleys states, “Within the past two years, we’ve seen our nanny and housekeeping staff section grow from two employees to ten. This is purely to keep up with the demand we are seeing from clients.”

Whilst wage growth within Britain in 2017 was 2.6%, rising to 3.1% in 2018*, Greycoat Lumleys’ 2018 salary survey
highlights a significantly higher percentage increase within the private household staffing sector in London. Live-in butlers’ salaries increased by 8.2% within two years, starting at £38,000 per annum whilst live-out butlers almost doubled that by 14.2%, at a rate of between £40,000 to £50,000. The increasingly popular housekeeper-nanny role has proven its high demand by the salary increase: a live-out role increased in two years by 15.3% to between £30,000 to £41,000 whilst the live-in roles soared to 36.36%* at £30,000 to £33,500.

Debbie Salter adds, “It’s undeniable that the affluent families make a contribution to the economy that is too often ignored. These families offer stable employment where career paths are varied, and employees have the ability to blossom and progress. Furthermore, they allow individuals to adapt and hone their skills and expertise within an industry which celebrates diversity. We’ve seen a growth in demand for male nannies and female close protection officers, for example. What’s heartening is that we’re seeing an increasing number of candidates who are looking at private household positions as a long-term career choice, with career development and suitably rewarding salaries of up to £50,000 per annum for PAs and £45,000 per year for estate managers.”



*Source – 30 Years of The Sunday Times Rich List
*Source – Bank of England
*Source – Greycoat Lumleys Salary Surveys 2016 and 2018, respectively

Media Information provided by Famous Publicity. For further information, please contact Mary-Jane Rose at or Hetty Smyth at or Tina Fotherby at or call the office on 0333 344 2341.

About Greycoat Lumleys

Greycoat Lumleys ( is a recruitment agency which provides high quality staff to private households and estates. They have offices located in London, Buxton, Edinburgh and Dubai, but operate internationally for each client’s specific requirements.

Greycoat Lumleys’ high standards are maintained by only employing candidates who have had significant experience in their respective roles. Staff are qualified in several sectors, including catering, private household/estate planning, corporate staffing, childcare plus ski and yacht staffing.

Greycoat Lumleys’ business model is implemented to fill the void in private staff recruitment. Potential clients may have the luxury of hiring private domestic staff, but do not have the capacity to source the right people for the job.

The company’s market knowledge is essential to provide the most appropriate staff to match the needs of the client. Additionally, they are registered as a part of the Empresaria Group PLC, one of the world’s largest international specialist staffing companies.