As hair and beauty salons, spas and treatment rooms prepare to re-open, their services are likely to be keenly sought by customers according to Kantar Media*, whose research suggests visiting a beauty salon is our third most anticipated post-lockdown activity. For business owners however, with government guidelines changing at short notice and a one-metre minimum now announced for hairdressing salons, whilst beauty salons and spas still have to wait for a confirmed re-opening date, many remain extremely concerned about operating profitably, in spite of assured demand, both because of social distancing measures and the need to reassure customers within open spaces, with this quandary most keenly felt by smaller, independent businesses.
One way to combat this challenge comes from Twilight Trees, a long-established creator and supplier of artful faux trees and foliage to the hospitality trade. During lockdown, Twilight Trees have been working on the design of Living Spaces™ -...