According to a survey of consumers by KIS Finance, given the choice of only shopping online or on the highstreet, 82% of respondents confirmed that they would opt to shop in stores.
Despite the massive increase in on-line sales during the pandemic, which rose by 73% in the period between February and May last year, people still clearly value the opportunity to shop in person.
Of course a number of big highstreet names have fallen victim to this change in shopping habits, which have clearly be exacerbated by the pandemic and subsequent lockdowns. However consumers don’t appear to be ready to lose the personal shopping experience just yet.
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