The Black Friday and Cyber Monday weekend is one of the most significant shopping events of the year but reports of lower spending, bogus discounts and ethical concerns lead some to predict lower spending than in 2018.
In this blog, we take a look at the results and what we learned from Black Friday and Cyber Monday 2019:
Footfall and purchases were up in the UK
Barclaycard, which processes about £1 of every £3 spent in the UK, said it was an “outstanding” Black Friday compared with last year. “We recorded a new peak of 1,184 transactions per second between 1 pm and 2 pm, which is up on last year’s 1,087 by around nine per cent,” Rob Cameron, CEO of Barclaycard Payments said.
The payment company said transaction value was up 16.5% compared with last year, with the volume of transactions up 7.2% overall. “Once again Black Friday has continued to be a fantastic opportunity for retailers and consumers,” they continued.