DIRECT CREMATION PIONEER SETS BENCHMARK FOR FUNERAL INDUSTRY
CMA Recommendations Embedded in Pure Cremation’s DNA
Pure Cremation|https://www.purecremation.co.uk|, the UK’s first dedicated provider of direct cremation, is setting a benchmark for the funeral industry to follow, leading the way on fulfilling the wish list set out in the CMA report published today. .
The report, which highlights the need for a shake-up of the funeral industry, not only demonstrates that Pure Cremation is comfortably ahead of the curve but is well placed in shaping the future of the wider industry.
The report from the government-led Competition and Markets Authority (CMA) follows a two-year investigation into the inconsistent and excessive pricing for funeral and cremation services nationally.