The Food Heroes joins Northampton Saints as Official Chip & Potato Partner and Elite Sponsor
NORTHAMPTON, UK — The Food Heroes, the fast-growing British food business co-founded by Michelin-starred chef Pierre Koffmann, has announced an elite sponsorship partnership with Premiership Rugby champions Northampton Saints - a deal that brings together two organisations united by a commitment to quality, performance and British provenance.
The Food Heroes joins the club as Official Chip & Potato Partner and Elite Sponsor, with its products now featured throughout the matchday experience at Cinch Stadium at Franklin's Gardens — from the players' kitchen to the supporters' terraces.
A PARTNERSHIP BUILT ON SHARED VALUES
The partnership deepens an existing commercial relationship: The Food Heroes has been supplying Northampton Saints with premium British potato products behind the scenes for some time, working closely with the club's...
