https://we.tl/t-Z2VE7Fb1ES
• The UK’s fastest-growing food brand, THIS™, is launching one of its chilled best-sellers into a frozen format.
• Frozen THIS™ Isn’t Chicken Pieces are, from 26th March, available via Sainsbury’s stores nationwide.
• The range aims to drive further category penetration and attract more young and affluent consumers into frozen.
Named the UK’s fastest-growing food or beverage brand, THIS™, is launching one of its most popular products, THIS™ Isn't Chicken Pieces, into its frozen food range which was introduced mid-last year. THIS™ Isn't Chicken Pieces (250g, RRP £3) are, from 26th March, available in Sainsbury’s stores nationwide...