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New online reverse marketplace reduces the time spent tracking down luxury timepieces, making gifting this Christmas quick and easy

A new online service, Time-To-Find, has been launched just in time for the busiest shopping season and promises to revolutionise the way consumers shop for luxury new Swiss watches, connecting busy UK consumers with the Swiss watch brands’ authorised UK retailers that have their requested model in stock.

The platform, which is the brainchild of entrepreneur Joshua Dreyfuss and the senior management team formerly behind Superbrand Rotary Watches, allows time-poor consumers to quickly and easily track down the exact watches they’re looking for, matching their requirements online against the actual stock of authorised bricks and mortar Swiss watch retailers.

Though it is an online business, Time-To-Find’s motivation is to support and...

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