A new decade brings a new identity and record-breaking year for revenue, for luxury holiday home agency, Unique Homestays.
The UK holiday property sector is a growth industry attracting huge interest from investors. As key agencies sell out to large international corporations such as Airbnb, Expedia Group and Sykes (with recent acquisition from Vitruvian Partners) not this brand, who are proud to stay exclusive, independent and unique.
Three years ago, the Cornwall-based firm set out on a mission to refine their collection, design and build a new website and launch a multi-channel brand awareness campaign – which launches this week. Rather than portfolio growth like others, Unique Homestays only accept around 10% of homes that enquire.
In its 18th year, the company is proud to stay under the same ownership of sole director and founder Sarah Stanley. Unique Homestays have tripled their workforce since their last website (in 2013),...