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Vendors selected for the “Hot Vendor” report are noteworthy, visionary, and innovative

San Jose, Calif. and Dublin — August 21, 2019 - Altify, a pioneer and leader in Customer Revenue Optimization (CRO), has been named a “Hot Vendor in Customer Revenue Optimization for 2019” by Aragon Research.
Customer Revenue Optimization (CRO) is a new category that automates the selling process into a set of definable actions that sales reps and sales managers need to take to win deals, grow accounts, and maximize revenue for new business as well as upsell, cross sell, and manage renewals in an account. CRO is a new guided selling approach designed to help sales people and the extended revenue team take a strategic approach on targeted account planning, so they no longer miss a critical part of a deal.

“The best enterprise sales and revenue teams win because they focus on customer outcomes...

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