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Over a quarter of customers have been loyal to their hair and beauty providers for more than 5 years, and 10.6% for more than a decade

Salon owners cite increasing popularity for microneedling, henna brow treatments and natural Afro Caribbean hair

Expert comments from psychologists and salon owners

Further information can be found here: https://www.liberis.co.uk/blog/hair-beauty-industry-insights...

Graphics can be downloaded for use here: Read full release