Brighton, 24th November 2025: London Northwestern Railway (LNR) is celebrating the arrival of its brand new fleet of trains via a major multi-channel campaign by Brighton-based creative agency Anything Is Possible, called “The Gift of Comfort”.
The campaign aims to cut through the festive season noise, without having to spend the kind of budget used by the traditional festive advertising powerhouses. The campaign centres around key screenings of Zootropolis 2 and Wicked: For Good, plus the LNR Family Experience at the Northampton cinema. Each showing will feature a customised version of the iconic Pearl & Dean ident, created in partnership with LNR.
Having invested £1bn on the rollout of 36 new Class 730 trains – state-of-the-art electric trains with 20% more seats than the carriages – LNR’s brief to...
