Yorkshire-based 247 Blinds has appointed digital media agency Journey Further to boost its UK and European paid search activity.
The agency has been tasked with achieving profitable growth in the UK, the Netherlands and France with a focus on PPC and Google Shopping, using an annual media spend of £3m.
Before winning the business following a competitive pitch process, Journey Further spent six months getting to know the needs of 247 Blinds so it could tailor a strategic approach that would achieve the client’s business objectives.
Jason Peterkin, Owner of 247 Blinds commented:
“Journey Further’s wealth of experience in the home furnishings market really stood out during the competitive pitch process. They conveyed a deep understanding of how paid search will help grow our...