Comment: School refusal isn't bad behaviour, it's a cry for help

As schools settle into the autumn term, there’s a pressing issue that rarely makes headlines but affects thousands of families: school refusal. By October, patterns are already set – and waiting until Christmas to act risks children disengaging for good.

I’m getting in touch on behalf of Jaz Ampaw-Farr, an education “resilience ninja” known for her energy, humour and deep empathy - making her a genuine and memorable guest. Jaz brings a mix of education insight and lived experience that cuts through policy jargon with warmth and candour:

She’ll explain why half-term is the crunch point for school refusers, and why “settling by Christmas” is a damaging myth.
She’ll unpack how refusal often masks anxiety, SEND, or unmet needs – and why early intervention makes all the difference.
She’ll challenge the narrative of blame around parents, and set out what real support looks like.

Soundbite: “If you wait until Christmas, it’s already too late for pupils avoiding school.”

Jaz is available for studio, remote or phone interviews. We can facilitate quickly – or you can contact her directly:

jaz@jazampawfarr.com
07941 533 740

For more information, you can find her media pack here: https://www.reeves.agency/pr-agency-birmingham-jaz-ampaw-far...