Award-Winning PLAYin CHOC®Launches in Marks & Spencer Foodhalls Nationwide

Organic, vegan and free from all 14 major allergens, PLAYin CHOC® brings its award-winning dairy-free chocolate to over 500 M&S Foodhalls across the UK.
PLAYin CHOC®, the award-winning creator of organic, vegan and allergen-free chocolate, is delighted to announce that its products are now available in selected Marks & Spencer Foodhalls nationwide.
The launch sees PLAYin CHOC®’s popular JustChoc Boxes stocked in more than 500 M&S Foodhalls, while the much-loved Woodland Animals ToyChoc Boxes® are now available in 140 stores across the UK. The partnership makes it easier than ever for customers to discover premium dairy-free chocolate during their weekly shop.
Made using just three carefully selected plant-based ingredients – Peruvian cacao, coconut and vanilla – PLAYin CHOC® has built a reputation for creating exceptionally smooth, creamy chocolate without dairy or any of the 14 major allergens. Certified organic and vegan, the range offers a delicious chocolate experience that can be enjoyed by everyone, whether they have dietary requirements or simply appreciate high-quality ingredients.
“Our mission has always been to create chocolate that everyone can enjoy without compromise,” said Lisa Tuckwell of PLAYin CHOC®. “Launching in Marks & Spencer is a significant milestone for us, allowing even more families to discover that dairy-free chocolate can be every bit as rich, creamy and indulgent as traditional chocolate.”
PLAYin CHOC®’s innovative ToyChoc Boxes® combine delicious organic chocolate with an educational 3D cardboard puzzle toy and fun fact card, encouraging imaginative play while creating memorable moments for children and families. Every product is packaged in beautifully designed, 100% plastic-free packaging that is fully recyclable and compostable, reflecting the company’s ongoing commitment to sustainability.
The partnership with Marks & Spencer represents a natural fit, with both brands sharing a dedication to exceptional quality, carefully sourced ingredients and products designed to bring joy to customers. By joining the shelves of one of the UK’s most trusted retailers, PLAYin CHOC® continues its mission of making premium, inclusive chocolate more accessible to consumers nationwide.
Whether customers are looking for a delicious everyday treat, a thoughtful gift or a chocolate option suitable for those with food allergies, PLAYin CHOC® offers an inclusive choice that never compromises on taste.
PLAYin CHOC® products are now available in selected Marks & Spencer Foodhalls across the UK.
About PLAYin CHOC®
PLAYin CHOC® creates award-winning organic chocolate that is vegan and free from all 14 major allergens. Made using just three natural plant-based ingredients – Peruvian cacao, coconut and vanilla – every product is designed to deliver exceptional taste while being kind to people and the planet. Best known for its innovative ToyChoc Boxes®, PLAYin CHOC® combines delicious chocolate with educational cardboard toys and sustainable, 100% plastic-free packaging, making every treat a little moment of discovery.
Media enquiries
PLAYin CHOC Ltd
Email: press@playinchoc.com
Website: www.playinchoc.com