Insta mums bare all for Breast Cancer Awareness

One sunny morning in Notting Hill, Mum Blogger and Influencer Laura Rutherford @that_mummy_smile gathered together a bunch of women, who collectively have over 500,000 followers on Instagram to pose in just Bra's and Jeans in the name of Breast Cancer Awareness month.

Stood in front of a pretty pink cottage on London's iconic Portobello Road, in front of a sea of tourist onlookers, the ladies collaborated to help spread deserved attention to the work that the charity Breast Cancer Care do. Every woman involved in the photoshoot has somehow been affected by Breast cancer: whether they know someone hat HAS it, has HAD it or has sadly passed away from it.

Laura wanted to use her social platform to #ShareTheCare with the sole purpose of sharing the all important message of knowing your body and checking your boobs regularly.

You can get in touch with Laura Rutherford for interviews or further details on ljrutherford82@gmail.com