Absolute Digital Media Collect The Award At The Drum Search Awards 2019

Absolute Digital Media won big at The Drum Search Awards 2019, securing another trophy for their cabinet. Following their win as Digital Marketing Agency of the Year at the Southern Business Awards, Best Use Of Search in Finance at the UK Search Awards 2018 and their recent position as finalists at the UK Biddable Media Awards 2019, 2019 has been off to a great start for the full-service digital marketing agency.

Their award for best use of search in the Finance and Professional Services category comes as a result of their work with the personal loan provider, Uncle Buck. The partnership saw a detailed and tailored strategy put into place, featuring in-depth technical audits, a creative off-site and on-site content marketing strategy and an active approach to any and all of Google’s algorithm changes.

The worked alongside Uncle Buck to produce content that was high in expertise, authority and trust in accordance with Google’s E-A-T guidelines, enhancing their ability through the Medic update that affected YMYL sites in August of last year. The team are also working tirelessly through the update released in March this year to ensure Google continues to see Uncle Buck as a trustworthy business within their industry.

As a result of the bespoke strategy, Absolute Digital Media have worked to ensure Uncle Buck exceeded their goals. Despite approaching the digital marketing agency to move from Page 2 to Page 1 for keyword Payday Loans, they exceeded this completely and reached position one for not only this keyword but also for ‘Same Day Loans’. Overall, they saw an incredible 76.64% increase in top three positions.

Ben Austin, CEO at Absolute Digital Media, commented on the win:

“I’m thrilled with our success at The Drum Search Awards this year and I’m exceedingly proud of our expert team here at Absolute Digital Media. They’ve worked extremely hard to produce tangible results for Uncle Buck, and this award is an incredible way of celebrating their achievements and success. We’re looking forward to celebrating alongside Uncle Buck and working with them far into the future.”

The Drum Search Awards took place on the 4th April this year, hosted at the Marriott Grosvenor Square in London. The night saw the winners of 34 categories announced and Absolute Digital Media proudly celebrated alongside all of the nominees and winners.

For more information regarding the specialisms that Absolute Digital Media can provide for your business, get in touch with a member of the team on 0800 088 6000, today.