What sets Germany’s economy apart?

Germany’s economy has rightfully owned its reputation as a stable, constant force. German products are known for their excellent quality and are sought after around the world. Even in light of recent large-scale crises, Germany’s economy has not taken a hit. One reason for this resilience is the solid fundament, on which German businesses operate. Will this strategy be enough to fight off future disruptions?

The international media company TBD Media Group (TBD) is proud to answer this question extensively in their campaign “50 German Leaders”. The campaign will feature German businesses that represent the values of quality and innovation. By documenting the visions and strategies of these companies, one can get a deeper understanding of their resilience and can adapt their strategies.

The business leaders and hidden champions that participate in the “50 German Leaders” campaign have successfully fought off the disruptions caused by the pandemic. They have found ways to progress, especially in situations of crisis and turmoil. This ability to react spontaneously to a changing environment seems to be one of the core reasons that makes sure companies are successful in the long term.

Another important aspect is innovation. Innovation is not only about having a great idea but also about implementing it. This process requires cooperation, especially in our current globalised world. Cooperation is a significant topic for the participants of the campaign as much as it is for national entities.

By looking at the business practices of the “50 German Leaders” one can see, first hand, how to create more resilient businesses for the future.

For more information about the “50 German Leaders” campaign, click here: https://www.globalthoughtleaders.org/50-german-leaders

About TBD Media Group:
TBD Media Group is an international, purpose-driven media developer that helps companies, organizations and governments tell their brand stories in a human and direct way. Learn more at https://www.tbdmediagroup.com/

Companies featured in this launch:
BD ROWA: Produces order picking systems for automatic warehouses in pharmacies and hospitals
AENEAS GROUP: A Berlin personnel service provider placing highly qualified employees in the commercial sector
THYSSENKRUPP MATERIALS SERVICES: This steel manufacturer is one of the largest service providers in the global materials trade
FALKE: A German family business producing hosiery, sportswear, menswear and accessories
SAE INSTITUTE: A globally operating private educational institution for professions in the creative and media industries

Media Contact:
Anna Berkman
Chief Marketing Officer
TBD Media Group
A.berkman@tbdmediagroup.com

Content Writer: Alexis Haupt