The Manchester, UK startup has registered significant growth in Europe and targets North America as the company’s next area of growth.
MiHiepa®, the a market leading VR training & cognitive development tool for elite football is installed at world leading football clubs across the Premier League and top European leagues. By using millions of natural movement data points, the platform builds a picture of player capabilities across several key areas.
Using the core MiHiepa® platform, the team has developed a brand new platform aimed at identifying and improving talent across the academy system: REZZIL® Academy. Rezzil® Academy comprises of four key drills that simulate real game pressure in addictive and challenging environments.
A suite of Rezzil® Analysis tools are available for coaches. Giving insights into a player’s ability to cope with pressure, make great in-game decisions and react to challenge whilst enabling easy objective comparison and player performance tracking against themselves and their peers.
Rezzil Academy will launch in North America from MiHiepa’s newly established New York office which opened as part of a significant investment deal with US venture firm Channel Mark.
Brendan O’Shea COO of Channel mark:
“We have been impressed since the very first time we saw MiHiepa® 10 months ago, and after meeting the team behind the product we felt compelled to make a more solid partnership and investment. We believe this space is poised for very significant growth.”
“With twenty two million registered soccer players in the US and four million registered with the US Soccer Federation this is a big opportunity; literally and figuratively. The new Rezzil® product is the tip of the iceberg for where the team intend to take innovation in elite sport across all ages and genders”.
Adam Dickinson - Development Director - MiHiepa®
“We’re excited about the opportunities working with an investment partner such as Channel Mark brings. Not only will MiHiepa now have an established base and employees in the USA, we will also benefit from the knowledge and contacts their high tech team bring with them.”
“This now enables us to have a foothold, and most importantly constant presence in the rapidly developing and innovation receptive U.S. Soccer Market.”
For more information contact Andy Etches – Sports Director MiHiepa via email@example.com or +44 7515 888455 or Christian Barsanti via firstname.lastname@example.org - (201) 753-5403
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