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Big Data LDN report shows new Government needs to make ‘giant leap’ to regain confidence of UK data leaders

Thursday 7th November - London, England - Europe’s largest event for data, Big Data LDN (London), today revealed findings from its UK Fourth Industrial Revolution 2019 Report. The independent research, commissioned by Big Data LDN and sponsored by Cloudera, surveyed 500 of the UK’s most influential data leaders as they struggle to juggle Brexit turmoil, increasing regulations and decipher the blurred lines of data ethics and data privacy.

The UK’s impending divorce from the EU, paired with consistent delays and turmoil, has impacted UK data leaders trust in the government over the past year. Results show trust in the government with data has fallen five places to last place since 2018, even ‘untrustworthy’ tech titans Google, Amazon and Facebook, have landed above the UK government in the polls. Surprisingly, early results released from the report showed despite the Brexit turmoil 51% of UK data leaders still had confidence in London’s status as a data capital of Europe.

Big Data LDN founder Bill Hammond, said, “After the state of UK politics over the past few years it is unsurprising trust has fallen so dramatically in the government regulating data. But, the fact that over half of UK data leaders still have confidence in London remaining a data capital shows that business leaders are taking the future into their own hands, or perhaps, confusion has lead to misplaced confidence.”

The Cambridge Analytica scandal launched data ethics into the spotlight. While organisations can ensure their data is ethically maintained this doesn’t ensure the data held by an organisation has been ethically sourced or used. As a result, the privacy vs. ethics divide is most prominent for today’s CEO, who has half as much responsibility for data ethics (6%) as for data privacy (12%).

This year’s report also revealed the ownership of data has changed again, with just 9% of CEOs now directly responsible for data – a decrease of 40% since 2018. This shift has seen a rise in data responsibility, as well as facing potential eye-watering fines from the UK’s Information Commissioner's Office (ICO), fall on the shoulders of the Chief Privacy Officer (CPO), now with 5% reporting to the CEO.

Bill Hammond continued, “As the UK’s data leaders map out the future in a data-driven world, data ethics plays an increasingly important role. This year has seen British Airways fined £183m and Marriott International £99 million for data breaches. UK data leaders need to ensure they balance the importance of data ethics and data privacy throughout the organisation and C-Level roles, no matter which role takes the lead.”

Key Fourth Industrial Revolution Report 2019 findings include:

1. The human barriers to data-driven culture - The majority (86%) of UK data experts feel a lack of enthusiasm and support prevents creating a data-driven culture.

2. Lack of data visualisation holds UK organisations back - 45% of UK data leaders see the lack of data visualisation skills as the biggest barrier to business requirements.

3. Data leaders investing in humans to cross the skills chasm - Over half of UK organisations bridge the business (59%) and technology (57%) skills gap by upskilling employees.

4. AI and ML slow down - Despite AI and ML being considered as the technology of the moment, this year’s respondents have cited a 21% decrease in its usage.

5. GDPR still top concern - GDPR is still the dominating regulation for many (46%) UK data experts - its power over UK organisations’ data governance programs grows stronger each year.


Big Data LDN returns to Olympia London on November 13th and 14th for a fourth year. To receive the full report, speak to Bill Hammond, Big Data LDN founder, or sign up for a press pass, please email

Or, download the full report at

The Fourth Industrial Revolution survey was independently conducted by Coleman Parkes for Big Data LDN and Cloudera to Market Research Council guidelines. Interviews were conducted via email and researched the views of 500 UK data experts working in large enterprises across 8 different sectors.

About Big Data LDN
Big Data LDN, a free to attend conference, is all about providing answers by focusing on the practical steps that organisations should take. Speakers will share their insights on best practice and hard-won lessons on what works and what to avoid. The event will feature 9 theatres; a keynote, 4 technical talks theatres and 4 strategy sessions theatres. The event will have a compelling blend of strategic guidance, actionable technical insights and thought leadership advice, enabling senior business and IT delegates to tackle their Big Data projects and implement a data-driven strategy.

Complementing the education programme, the Big Data LDN exhibition brings together over 100 leading technology and services suppliers from around the world, providing one-to-one access to expert advice and a wide range of data and analytics products.

See the full agenda here.

About Cloudera
Cloudera believes that data can make what is impossible today, possible
tomorrow. We empower people to transform complex data into clear and
actionable insights.

To that end, we deliver an Enterprise Data Cloud for any data, anywhere, from the
Edge to AI. Powered by the relentless innovation of the open-source community,
Cloudera accelerates digital transformation for the world’s largest enterprises.
Cloudera works with a range of businesses globally – including the Bank of
England, GSK and BT. For more information about Cloudera (NYSE: CLDR), visit

Press Contact - Big Data LDN
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0203 637 0640

This press release was distributed by ResponseSource Press Release Wire on behalf of Big Data London in the following categories: Consumer Technology, Business & Finance, Computing & Telecoms, for more information visit