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• First demonstration of 3D videoconferencing without the need to wear a headset
• Holoxica deploys holographic technology to deliver realistic 3D imaging using standard components and screens

EDINBURGH: Holoxica today announces it has created the first glasses-free 3D videoconferencing solution for remote working. The funding to create a 3D telepresence system without the need for 3D glasses or a headset was provided through the Government’s modern industrial strategy by Innovate UK, part of UK Research and Innovation, focussed on innovation in response to COVID-19.

Traditional 2D videoconferencing delivers an unrealistic “face to face” experience which makes reading body language and facial expressions difficult. 3D videoconferencing solutions proposed to date have relied on a fabricated environment and been driven by 3D headsets or glasses, which many people find intrusive and can cause motion sickness.

Holoxica’s solution uses off the shelf components such as a depth camera with Looking Glass light field 3D display technology to create motion video versions of holographic images, enabling people to feel like they are genuinely in the room with someone else when video conferencing with them and creating the depth of field typically associated with 3D without the need for headsets or artificial environments.

Director of Holoxica, Wendy Lamin comments: “During the global pandemic the business world has turned to videoconferencing to conduct meetings and conversations, but many people are currently suffering from “Zoom fatigue”. This is not only caused by the sheer volume of meetings but also because it takes more effort to process someone’s non-verbal cues in 2D than 3D. Holoxica won an Innovate UK Grant to create a 3D teleconferencing solution that did not rely on headsets, but delivered a more natural, face-to-face experience.”

Holoxica’s 3D telepresence demonstration has been built at the Edinburgh offices of Codebase, the UK’s largest tech incubator, delivering real 3D telepresence over a local area network. The company is now commercialising the 3D teleconferencing system which is expected to start from under £1.000.

“Holoxica has created award-winning holographic 3D solutions for more than a decade from our base in Edinburgh,” comments Lamin. “Now we’ve applied the insight we gained from this work to deliver real time headset-free 3D videoconferencing for businesses of all sizes across the globe. We expect a commercial version to be available early in 2021.”


Notes to editors:

About Holoxica:

Holoxica Ltd is a high-tech company based in Edinburgh, UK., specialised in disruptive holographic 3D solutions. Founded in 2008, Holoxica has pioneered many world firsts in the world of glasses free 3D holographic technology and was recently voted the 14th most innovative company in the BusinessCloud Scotland Top Tech 50. In June, the company received a £50,000 grant from UK Research and Innovation, Innovate UK, the UK’s innovation agency, in the context of “Business-led innovation in response to global disruption caused by COVID19”, nr. 55051. Holoxica seeks funding to bring this new technology to market.

Benefits of Holoxica’s 3D teleconferencing:

• Delivers a more realistic human interaction within a real environment rather than a virtual world
• No requirement for participants to have headsets – reducing cost of implementation, risk of motion sickness and risk of contamination of headsets.
• Uses off-the-shelf technology
• Makes it simpler to read non-verbal communication
• Low cost implementation

For media enquiries, please contact:
Liam Andrews

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