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Hani was launched in Qatar in June 2016 and currently answers over 80,000 questions per month with an accuracy rate of more than 90%

Customer engagement program uses intelligent chatbot technology to predict consumer intent and provide instant, automated answers to queries

London, UK – Oct. 25, 2016 –– [24]7 a global leader in intent-driven customer engagement solutions, today announced that Vodafone’s new virtual assistant “Hani” uses intelligent chat bot technology from [24]7 to better enable and enhance digital self-service amongst consumers. Hani recently received the “Best Digital Experience” award at the 3rd Annual Customer Experience Middle East Summit.

Powered by [24]7’s leading AI-powered Virtual Agent solution, Hani invites website visitors to type in their questions using every day, natural language. The solution uses Natural Language Processing (NLP) to understand a consumer’s intent, and map that person’s question to the correct answer, regardless of how the question is phrased. Hani was launched in Qatar in June 2016 and currently answers over 80,000 questions per month with an accuracy rate of more than 90%.

Hani’s comprehensive knowledge base empowers consumers to self-serve for answers to commonly asked questions, without having to leave the web or start over in another channel should they require human assistance. Hani will soon leverage [24]7’s predictive capabilities to understand when a consumer’s query is best served by human assistance, such as in the case of a retention or upsell opportunity, and transition that consumer to a live chat agent. Live chat agents will benefit from a complete view of the consumer’s prior history with Hani, and can pick up a conversation where it last left off.

“Hani is a key component of our commitment to digitally-empower our customers,” said Asim Mirza, Customer Operations Director, Vodafone Qatar. “Our customers want information on their own terms, and by using [24]7’s intelligent chat bot technology to understand what our customers are looking to achieve, we can deliver the type of resolution that’s right for that individual. Now, anyone seeking support online can easily find what they need on their first attempt, either through automated assistance, human assistance or the magic of both.”

The benefits of Virtual Agent technology also extend to Vodafone’s contact centre staff, who use the tool as a comprehensive knowledge base for accurate, up-to-date information on Vodafone products and services. This has led to shorter on-boarding time and improved agent performance across Vodafone Qatar’s contact centres in India, Jordan and Qatar.

“Vodafone has a visionary approach for digital customer experience, combining the power of AI with the benefits of human touch in a truly meaningful way,” said Scott Horn, CMO, [24]7. “Hani is an engaging digital concierge that is already seeing impressive consumer uptake, and we look forward to working with Vodafone on its future efforts to deliver effortless customer experiences.”

About [24]7

[24]7 is redefining the way that companies interact with consumers. The company's customer engagement platform assists several hundred million visitors across all channels, and engages in 1.5 billion conversations annually, most of which are automated. Using [24]7 solutions, many of the world’s largest and most recognizable brands are anticipating and acting on consumer intent to create more personalized customer experiences. This shift to an intent-driven engagement strategy results in an order of magnitude improvement in digital adoption, customer satisfaction, and revenue growth. For more information, visit:

[24]7 is a registered trademark of 24/7 Customer, Inc. All other brands, products or service names are or may be trademarks or service marks of their respective owners.


Sara Paine
Napier Partnership
Tel: 01268 490 847

This press release was distributed by ResponseSource Press Release Wire on behalf of Napier in the following categories: Consumer Technology, Business & Finance, Computing & Telecoms, for more information visit