Business Book Awards Organisers Announce Embracing Change Category Winner Friday 23 March 2018 PDF Print the meaning that we leave, the legacy that we leave for those that we work with, but also for our beautiful children. It’s got to be all worth it The organisers of the inaugural Business Book Awards are delighted to announce the winners of the Embracing Change category are Minter Dial and Caleb Storkey, authors of Futureproof. The winner of this category was decided upon by a majority vote of the judging panel, lead by Ginny Carter, a business book ghostwriter and writing coach. Caleb Storkey from London, UK speaking on behalf of his co-author Minter Dial from Paris, France said “What I loved about this book was the grappling of the technology that’s going to impact us and how we can actually make sense of it. We’ve all heard about AI and blockchain and we’ve all understood that it’s going to be problematic in some scenarios, but actually there’s so many opportunities as well. Writing a book can be incredibly hard, but the meaning that we leave, the legacy that we leave for those that we work with, but also for our beautiful children. It’s got to be all worth it.” Minter Dial is an international professional speaker and recognised expert on branding, new tech and digital strategy. President and founder of The Myndset Company, the list of blue-chip clients with which he works includes Orange, Kering Group, Remy Cointreau, Samsung, Credit Agricole, LVMH, L'Oreal, Total, Publicis and Tencent. Caleb Storkey is a seasoned entrepreneur, consultant and recognised expert in innovation and marketing. Founder and CEO of Storkey Media, an integrated marketing agency, Caleb works internationally with a wide-ranging client base from blue-chip companies to highly disruptive and fast growth tech start-ups. The awards were hosted by Nadine Dereza, a business presenter and experienced conference chair and Simon de Cintra who has recently left the corporate world to train as a professional actor. The event took place at the Grange City Hotel in London where the authors of this year’s best business books gathered to celebrate the first Business Book Awards. Other nominated authors in this category were Neil Gaught with ‘Core’, Christian Kromme with ‘Humanification’, Malcolm Frank, Paul Roehrig and Ben Pring with ‘What To Do When Machines Do Everything’ and Rachel Botsman with ‘Who Can You Trust’ Lucy McCarraher, author of 11 books, co-founder and Managing Editor of Rethink Press and the founder of the awards said “Our aim has been to develop a new and inclusive set of awards for the authors of all kinds of business books, who have taken any and every route to getting their book published.” Embracing Change Nominees Judged by Ginny Carter Core by Neil Gaught (Routledge) Futureproof by Minter Dial and Caleb Storkey (Pearson) Humanification by Christian Kromme (The Choir Press) What To Do When Machines Do Everything by Malcolm Frank, Paul Roehrig and Ben Pring (Wiley) Who Can You Trust? by Rachel Botsman (Portfolio, Penguin Random House) The overall winner of the Business Book Awards was Campbell Macpherson, author of The Change Catalyst who also received the award in the Leading the Team Category. ENDS Lucy McCarraher and the event organisers are available for interview. For further information please contact Mary-Jane Rose at mary-Jane@famouspublicity.com, Adam Betteridge at firstname.lastname@example.org or Tina Fotherby at email@example.com or call 0333 344 2341. Lucy McCarraher, Managing Editor Lucy McCarraher started her first publishing company at university, and has been publishing, editing and writing ever since. She has been a magazine and book editor and publisher, print and TV journalist in Australia and the UK; a writers’ agent, and editor for Methuen. As Director of Development at Lifetime Productions International, she developed, wrote and edited UK and international TV and video series, including three series of Runaway Bay, a children’s series shot in Martinique and starring Naomie Harris; Go Wild! with Chris Packham; and the Lovers Guide video series and books. Lucy became a national expert in work-life balance, writing academic and business reports for clients and authoring The Work-Life Manual and The Book of Balanced Living. Her clients included multinational and blue chip companies, large public sector and voluntary organisations, and SMEs. She has also worked as a coach with many individuals on their work-life balance and personal development. Lucy is the author of ten published books, including her latest, best-selling How To Write Your Book Without The Fuss, with her business partner Joe Gregory; and the acclaimed How To Write Fiction Without The Fuss. Her first novel, Blood and Water, was shortlisted in a major competition and published by Macmillan New Writing, followed by Kindred Spirits and Mr Mikey’s Ladies. Lucy’s self-help books include A Simpler Life and The Real Secret, both co-authored with social psychologist, Annabel Shaw. The Real Secret was published by Bookshaker and Lucy subsequently became Commissioning Editor of the publishing company, contributing to its 14-year experience of niche business and self-development books. Lucy became the Publish Mentor for KPI UK in 2013, for KPI Singapore in 2015, and enjoys working with the wide variety of talented KPI entrepreneurs to plan, write, and publish their business books. She mentors and coaches individual writers; gives keynotes, workshops, masterclasses and webinars in all aspects of writing and publishing; and has a post-graduate diploma (DTLLS) in teaching Creative Writing and Literacy. 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